may reduce total cholesterol and LDL levels
Mens/Prostate Health & Soy Isoflavones: The mild oestrogenic action of Soy Isoflavones is thought to have a positive effect on Benign Prostatic Hyperplasia (BPH), or enlarged prostate. Soy Isoflavones can help inhibit cell proliferation in the prostate gland.
Soy Isoflavones also have a mild chemopreventitive action which may also be helfpful for male hormone-related cancers, helping to slow prostate cancer growth.
A recent study from the Hawai Cancer Research institute found that soy supplements reduced levels of serum prostate-specific antigen (PSA) without impacting
testosterone levels.
Womens/Menopause Health & Soy Isoflavones: As Isoflavones resemble the body's oestrogen in structure, they may bind to oestrogen receptors, thus, producing some of the benefits of oestrogen without negative side effects. Over 14 clinical trials have shown that the isoflavones in Soy can improve women's health during perimenopause, menopause and postmenopause.
Oestrogen deprivation following the menopause is a factor for developing osteoporosis, cardiovascular problems, and unpleasant menopausal symptoms. Genistein, the main isoflavone of soy, is thought to be primarily responsible for both the short, and long-term, positive health effects on menopause::
improving bone mineral density to protect against osteoporosis
In September 2006 , the Royal College of Obstetricians and Gynaecologists (RCOG) favourably reviewed the research evidence of Isoflavones in terms of menopause symptom relief as well as skeletal &
cardiovascular health for menopausal women. This coupled with some negative reporting on Black Cohosh, has meant that Soy Isoflavones are once gaining ground as the health supplement of choice for women, during perimenopause, menopause and postmenopause.
Soy Foods vs Soy Isoflavone Supplements: A stronger benefit has been observed for postmenopausal women taking soy
isoflavone supplements rather than for soy products.
NOW Soy Isoflavones: Extra Strength Soy Isoflavones have been extracted through a proprietary process that results in the highest natural levels of Genistein - a quantum leap in potency over most soy isoflavone products.